About

Anything worth making, is worth making together.

Three Made by We collaborators standing defiantly next to the "Fearless Girl" statue in NYC.

The office pups, Beau and Jasper, patiently waiting a doggie donut treat in the office.

Group photo of the speakers from a Women in Design meetup event in Washington, DC including Made by We founder, Liz Rose.

Group of workshop collaborators gathered around a whiteboard, classifying sticky notes as part of a guided brainstorm at Stanford University.

Liz Rose holding a microphone introducing speakers at a DC Design Week event in Washington, DC.

Team Made by We out for a company dinner in Lancaster, PA with office pups included.

Behind the scenes shot of the camera crew and director Sergio Salgado, filming interviews with our client in Georgetown, DC.

Who we are.

Founded in 2012, Made by We is an award-winning design studio amplifying the work of nonprofit and social impact organizations through collaborative strategy, branding, and web design. We take on a limited number of projects each year, selecting engagements that align with our values and the kind of impact we aim to support.

Who we work with.

We work alongside mission-driven organizations at every stage: from globally recognized institutions like Harvard, Georgetown, and Stanford to early-stage nonprofits and grassroots community groups.

What unites our partners is a commitment to public service and a belief that thoughtful design can strengthen the communities they serve.

In addition to our client work, we have had the honor of sharing our process through workshops and speaking engagements at Sundance Labs, WordCamp DC, AIGA DC, and with design programs at SVA, SCAD, MICA, Miami University & University of Minnesota.

Our values inspire our work.

Collaboration

We believe in the power of the collective. Our best ideas emerge through dialogue, trust, and the blending of diverse voices.

Responsibility

Design is never neutral. It shapes how people see, feel, and act…and that comes with responsibility.

Curiosity

We embrace curiosity and are always learning. Every day is a chance to grow and an opportunity to build better paths forward.

Collaboration

We believe in the power of the collective. Our best ideas emerge through dialogue, trust, and the blending of diverse voices.

Responsibility

Design is never neutral. It shapes how people see, feel, and act…and that comes with responsibility.

Curiosity

We embrace curiosity and are always learning. Every day is a chance to grow and an opportunity to build better paths forward.

Design built around your mission.

A clear, end-to-end toolkit for nonprofits and social enterprises ready to bring real design excellence to their online presence. Pick a single service, or let us guide the whole journey.

01 / 08

Strategic Direction

We turn your mission and values into a clear message and a visual direction your whole team can stand behind.

→ Brand Positioning

→ Messaging Frameworks

→ Stakeholder Workshops

01 / 08

Strategic Direction

We turn your mission and values into a clear message and a visual direction your whole team can stand behind.

→ Brand Positioning

→ Messaging Frameworks

→ Stakeholder Workshops

02 / 08

Discovery & Research

We interview the communities you serve, so your site is shaped by real needs — not guesswork.

→ Audience Interviews

→ Needs Mapping

→ Content Audits

02 / 08

Discovery & Research

We interview the communities you serve, so your site is shaped by real needs — not guesswork.

→ Audience Interviews

→ Needs Mapping

→ Content Audits

03 / 08

Brand Identity

Warm, distinctive identities that earn trust with donors, partners, and the people you support.

→ Logos & Marks

→ Brand Kits

→ Voice & Tone

03 / 08

Brand Identity

Warm, distinctive identities that earn trust with donors, partners, and the people you support.

→ Logos & Marks

→ Brand Kits

→ Voice & Tone

04 / 08

Design Systems

Reusable components and guidelines so your team stays consistent and confident as you grow.

→ Component Libraries

→ Style Guides

→ Templates

04 / 08

Design Systems

Reusable components and guidelines so your team stays consistent and confident as you grow.

→ Component Libraries

→ Style Guides

→ Templates

05 / 08

Web Design & Build

Custom, easy-to-manage websites built for the people who visit and the staff who run them.

→ Responsive Sites

→ CMS Setup

→ Team Training

05 / 08

Web Design & Build

Custom, easy-to-manage websites built for the people who visit and the staff who run them.

→ Responsive Sites

→ CMS Setup

→ Team Training

06 / 08

Accessibility

Inclusive by default, so everyone can engage with your work — regardless of ability or device.

→ WCAG Audits

→ Inclusive UX

→ Remediation

06 / 08

Accessibility

Inclusive by default, so everyone can engage with your work — regardless of ability or device.

→ WCAG Audits

→ Inclusive UX

→ Remediation

07 / 08

Insight & Analytics

Clear dashboards and reporting that show your impact and help you make confident decisions.

→ Impact Dashboards

→ Reporting

→ A/B Testing

07 / 08

Insight & Analytics

Clear dashboards and reporting that show your impact and help you make confident decisions.

→ Impact Dashboards

→ Reporting

→ A/B Testing

08 / 08

Print & Collateral

Tactile, on-brand materials for events, campaigns, and outreach that carry your story offline.

→ Annual Reports

→ Event Kits

→ Campaign Assets

08 / 08

Print & Collateral

Tactile, on-brand materials for events, campaigns, and outreach that carry your story offline.

→ Annual Reports

→ Event Kits

→ Campaign Assets

LET’S MAKE IT TOGETHER

Have something worth making? Let’s build it together.

Tell us about your organization and the change you’re working toward. We’ll bring the strategy, design, and craft to help it land.

Start a project

LET’S MAKE IT TOGETHER

Have something worth making? Let’s build it together.

Tell us about your organization and the change you’re working toward. We’ll bring the strategy, design, and craft to help it land.

Start a project

LET’S MAKE IT TOGETHER

Have something worth making? Let’s build it together.

Tell us about your organization and the change you’re working toward. We’ll bring the strategy, design, and craft to help it land.

Start a project